SHORT RUN SUCCESS

Authors
  • Cory Francer

    Author

Keywords:
Longest run; Packaging industry; Printers and converters; Run length; Short runs; Work-flows
Abstract

The influx of short run lengths has been a top of mind challenge in the packaging industry in recent years, as printers and converters strategize over how to efficiently and cost-effectively adjust to the ongoing trend. Digital printing has emerged as a go-to solution for these short runs, but when optimizing a workflow to contend with varying run lengths, it’s not always as black and white as short runs being printed digital and long runs conventional.

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